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The world environment needs help. That’s where you come in. But individual activism alone will move things only so far. That’s where Reel Community Action comes in.

Reel Community Action produces and provides compelling films, as well as tried-and-true sustainability models and other essential tools and resources for multiplying your activist efforts. The result? Immediate, lasting, significant, and beneficial environmental change. The kind that can only come from a community united.

Real Films

Use our entertaining and award-winning environmental films to educate, galvanize, and spark your community into local action. That action may be guided by one or more of the sustainability models gathered on our site.

Real People

It’s all about you—local community action is the catalyst for global change. What’s important to you and your community? Use our resources—films, sustainability models, staff expertise, and more—to drive specific actions that meet those environmental challenges.

Real Change

This stuff works. The simple act of sharing a powerful film not only raises awareness; it encourages others to join together in effective sustainability projects. Successfully green your community and other communities will learn from the example you set. And so on.

Mission and Goals

To empower local communities through compelling social and environmental storytelling that sparks awareness, inspires action, and drives positive change. Through impactful films and visual narratives, we aim to ignite dialogue, cultivate empathy, and mobilize grassroots efforts toward a more just, sustainable, and resilient future.

Goals

  1. Illuminate Issues
    Produce films that spotlight urgent social and environmental challenges facing local communities, ensuring that critical issues are brought into public consciousness.
  2. Inspire Local Action
    Motivate individuals to take meaningful action—through advocacy, community engagement, or personal transformation—to address the issues explored in our films.
  3. Foster Empathy and Connection
    Build bridges of understanding by portraying diverse lived experiences and perspectives, encouraging compassion and unity within and across communities.
  4. Amplify Underrepresented Voices
    Elevate stories from marginalized and frontline communities, enabling their insights and experiences to inform public discourse and catalyze change.
  5. Cultivate Community Partnerships
    Collaborate with grassroots organizations, activists, educators, and local leaders to expand impact, pool resources, and co-create solutions.
  6. Educate and Empower
    Provide tools, workshops, and supplemental resources alongside screenings to equip community members with knowledge and skills for local action.
  7. Track and Evaluate Impact
    Measure the effectiveness of our films and engagement strategies by tracking shifts in awareness, attitudes, behaviors, and policy outcomes.
  8. Catalyze Dialogue and Solutions
    Create spaces for constructive conversation among community members, stakeholders, and decision-makers to identify root causes and explore sustainable responses.
  9. Celebrate Community Wins
    Highlight progress and success stories to uplift spirits, honor achievements, and inspire ongoing engagement and hope.
  10. Model Sustainable Filmmaking
    Commit to environmentally responsible practices throughout the filmmaking process and advocate for sustainable standards across the industry.